M.G.M.: continuity, growth and new opportunities thanks to the integration into PLAYSPORT S.p.A.

The operation strengthens the Group’s development path, guaranteeing full operational continuity and creating new growth opportunities in international markets. M.G.M., a leading Italian company in the technical, outdoor and professional footwear sector, announces the completion of the corporate integration process into PLAYSPORT S.p.A., effective June 30, 2026.

The transaction represents an important step in the Group’s evolution and consolidation path and stems from the desire to create an even more efficient, solid and competitive structure, capable of supporting future development programs with greater strength. Thanks to the integration, it will be possible to further enhance the skills, know-how and experience gained by M.G.M. in over forty years of activity. This step will foster new organizational, industrial and commercial synergies, strengthening the investment capacity in brands, product innovation and international expansion.

No operational discontinuity

The operation will not involve any discontinuity in relations with customers, suppliers and commercial partners. All existing contracts, orders, services and collaborations will continue regularly, with the same interlocutors and with the same level of attention and support that have always characterized the company’s activity.

“The integration into PLAYSPORT S.p.A. represents a natural evolution of the growth path undertaken by M.G.M.”, declares the company Management. “This operation allows us to face future challenges with an even stronger and more organized structure, keeping at the center the values that have guided our development: quality, innovation, reliability and closeness to customers.”

The objective is to continue building value for all stakeholders, consolidating the Group’s presence in reference markets and developing new growth opportunities at an international level, in the sign of continuity and enhancement of the industrial and human heritage built over time.

About M.G.M.

For over forty years M.G.M. has been developing, producing and distributing technical, outdoor and professional footwear through internationally recognized brands. The company combines innovation, technical expertise and manufacturing quality to offer products intended for consumers and professionals worldwide. Today, within PLAYSPORT S.p.A., it continues its growth path with the aim of further strengthening its presence in international markets.